Ebooks are Promotional Powerhouses

In an earlier Post I discussed the reasons
for writing an Ebook
Here is an up date to that post.
Don't forget..we offer 12 FREE Ebooks on the side bar.

I probably will be putting a price tag on some of them Soon
Time to get technical.
Ebooks are part of the new frontier of cyberspace.
They are an entirely new medium for sharing marketing
information, ideas, techniques, and expert knowledge.
Each day the number of people accessing the Internet
grows, causing the exposure of your ebook to increase
incrementally. It's obvious why electronic
self-publishing has become so popular so quickly.

The publishing industry, I hope, does not intend to
forever banish the printed word to the dustbin of
history. Books in print have their own special
qualities and merits, and the world would be
diminished by their disappearance.

Having said that, let's look at what makes ebooks so
important and so unique. Ebooks have certain abilities
and qualities that other mediums do not possess.

For example, ebooks are fairly easy to produce, and
their production cost is inexpensive. Just think about
it: you don't need a publisher, an agent, a printing
press, offset film, ink, paper, or even a distributor.
You just need a great concept, the ability to write it
or to hire a writer, and the right software.

Additionally, ebooks are easily and rapidly
distributed online. They are also easily updated; they
do not require a second print run. All you need is to
go into your original creation and modify the text or
graphics. Because of this flexibility, ebooks can
change and grow as fast as you can type.

Ebooks are also immediately obtainable. You don't have
to go to a bookstore or search through endless titles
at an online bookstore. All you have to do is download
it from a website, and presto! It's on your computer,
ready to be read.

Ebooks are interactive. This is one of the most unique
and specific qualities that ebooks offer. You can add
surveys that need to be filled out, order forms for
customers to purchase your products or goods, sound
and video that draw your reader into the virtual world
of your ebook, even direct links to relevant sites
that will expand your ebook outward. The potential is
virtually limitless.

Ebooks have a particular kind of permanence that other
mediums do not possess. Television shows and radio
shows air once, and then may rerun a few times. Ebooks
remain on your computer for as long as your choose,
and they can be read and reread whenever you choose
to. They can even be printed out and stored on the
shelves of your traditional home library.

Another wonderful quality is that ebooks have no
barriers in terms of publishing. You don't need to go
through the endless process of submitting your
manuscript over and over again, and then once you land
an agent, having the agent submit your manuscript over
and over again. Nor do you have to shell out thousands
of dollars for printing a self-published book. All
ebooks require is a writer and appropriate software.
Figure out your market, write your book, post it on
your website, and with the right business savvy, your
audience will come to you.

Finally, you have creative control over your ebook.
You don?t have to compromise with an editor or the
publishing trends of the time. You don't have to
haggle with a designer or wait for copyedited galleys
to arrive by snail mail. You are in complete control
of the design and the text.

How to Use ebooks for Marketing and Promotion

There are innumerable ways to use ebooks to promote
your business and drive quality traffic to your
website. Once posted on your site, you can turn them
into a daily course, which brings your customer back
to read the next chapter. You can use them as a free
gift for making a purchase or for filling out a
survey. Put your ebook on a disc, and you will have an
innovative brochure. Blow your competition away by
inserting the disc into your sales packages.

The most effective marketing products are those that
are unique. Copyright your ebook, and immediately, you
have a powerful tool that you, and you alone, can
offer to the public. People will have to visit your
site to acquire your ebook, which increases the flow
of quality traffic and the potential of sales and
affiliate contacts.

Make sure that you keep your ebook current. Update it
frequently as the market and trends change. Add new
advice and techniques to show your prospects how your
goods or services can enrich their lives. By
constantly keeping abreast of new trends and
techniques, you can continue to see profits from your
ebook for years after your original creation.

Another phenomenal advantage of ebooks is that you can
test their marketing potential without putting out
hardly any cash at all. You can even produce an ebook
one copy at a time, each time you receive an order,
eliminating the need for storage and inventory. By
this method, you can gauge the saleablity of your
ebook, and make adjustments as necessary until the
orders start pouring in. Ebooks allow you to learn
about your market and customer habits and motivation
over a period of time, without risking your precious
financial resources. They also provide you with an
invaluable way to gather marketing information, which
you can use in many different facets of your business.

Use your ebook to discover what the specific goals and
problems are in your specific industry. Then figure
out how to solve these problems, and publish an ebook
with this invaluable information. This will increase
the value of your business, upgrade your reputation,
and get you known as an expert in your field.

You can extend the value of single ebook by breaking
the book down into chapters for a serial course, into
special reports available on your website, or into
audio or visual tapes. Ebooks can be broken down into
several different promotional materials by excepting
some of the articles and using them to promote your
product. You can include a catalog in your ebook to
promote all the products or services you sell. You can
include a thank-you note for reading your book and an
invitation to download a trial version of your
product. Or you can include a form for your audience
to contact you for further information or with
questions, thereby building your business
relationships and your mailing list.

Using ebooks in this manner helps to cut the cost of
individually producing separate promotional materials.
You can use a single ebook to entice new prospects and
to sell new products to your current customers.

No other medium has this kind of flexibility and
ability for expansion. Think of your ebook like a
spider spinning a beautiful and intricate web. Now go
and create that web, and see how many customers and
prospects you can catch!

Writing Articles

Writing articles is and excellent way of creating new links to your website. When writing your article you should write about something in which you have in-depth knowledge and that people would be interested to read about. Once you’ve written your article you can then submit it to other websites who then decide whether to publish your article on their website. The reason companies might want to show your article are numerous, firstly they are continually adding new content to their sites which the search engines love, and also if they are providing new content their readers will keep returning to keep up with any new developments.

Why Write Articles?

So why spend hours writing an article for other people? Well, a number of reasons: if you provide some very useful content then you as a person will become revered to as an expert in your particular field. As a result people will respect your opinions and feel compelled to try you product or service. You can place a link in your article, so every website that publishes your article will also provide a link to your website. Some websites might even pay you if they publish your article. And not forgetting the final reason: you can write articles to be helpful, of course!

What Should I Write About?

Your article can be anything related to your business, or topic or your website, but you must make sure it’s worthy of being published. If you write an article on a topic that has been covered many times before, or that is general knowledge then other websites will be reluctant to pick-up your article. So write about some new developments that have occurred which people will be interested to read about.

Distributing Your Article

So now you’ve written your article, you need a method of distributing your article so that other websites will pick up your article and publish it on their website. There are a number of services that will distribute your article for your, namely:

GoArticles - www.goarticles.com

ArticleCity - www.articlecity.com


Article Depot - www.articledepot.co.uk

Articles Factory - www.articlesfactory.com

Continued On PAGE 2

How to start your internet business on a shoestring budget

Here's my advice to financially challenged folks who want a web business...

Don't quit your day job just yet... But DO get to work growing your own business in your spare time. Yes, you can grow your own business online with less than $15 a week, and I will show you how today.

I know that may sound absurd, especially when businesses in the real world usually cost anywhere from $10,000 - $200,000 to start. I also realize there are many companies out there selling "turnkey web business opportunities" for anywhere from $1,500 - $5,000 and more.

So where do I get off telling you that you can do it all on less than $15 a week?

Easy, I'm a real cheapo at heart! I got started with next to nothing, and you can too. And believe me, things were much more expensive online when I started out.

Nowadays you can get a great website design program for $0, an FTP program for $0, web hosting for $3, payment processing for pennies, website promotion for $0, and that's just about everything you need.

In fact, here are the essentials for any web business, including the web's 10 best no-cost and low-cost solutions available. You've probably never heard of some of these solutions, but they are solid, reliable, and dirt-cheap.

Essential #1: Your Own Website

The first thing you'll need when starting a business online is a website or a blog. Whether you plan to make money selling your own products and services or selling as an affiliate, you need a "home base" to direct your prospects to.

Cheapo Resources: Here are the top low-cost and no-cost resources for building your own website...

NVU.com - This is one of the best website design programs on the web. With it you can design your entire website. You can start from scratch or use a pre-designed website template. This program rivals programs costing hundreds of dollars.
Cost: $0

EZMinisites.com - A great source for pre-designed website templates. But not just "pretty" templates -- these professional templates contain all the sales components of top selling websites. BizWeb eGazette subscribers get 10 free templates...
Cost: $0

50Webs.com - Once you have a site designed, you need a web host. This host gets great reviews from their customers and businesses get quite a list of features for just $3 a month with their start account. If I were on a very tight budget and just starting out, this is the host I would use. (While you can find free business hosting on the web, most include 3rd party ads on your site - a big no-no.)
Cost: $1 per week including domain name

FTP Commander - If you're going to build a website you need a way to upload the files to your web host. This tool is easy to use and comes with the perfect price tag...
Cost: $0

WordPress.com - If you like to write then you may prefer to go the blog route instead building a website. Using this web-based blog building platform you can get started in less than an hour.
Cost: $0

Blogger.com - Another top-notch blog builder.
Cost: $0

More after this important message...(continued on PAGE TWO)

3 Simple Ways To Save A Bunch Of Money When Buying A New Computer!

3 Simple Ways To Save A Bunch Of Money When Buying A New Computer!
by: Kris Bickell
Looking to buy a new computer?

Overwhelmed by all of the options available to you?

Stressed by the high cost of computers today?

For most people, buying a new computer does not have to be as stressful as buying a new car. Nor does it have to be as expensive. If you’re like most people, and you have a limited budget for buying a computer, then you need to try to get as much computer for your money as possible.

Here are 3 simple ways anyone can save money when buying a new computer:

1) Shop around for best deal.

Sounds pretty obvious. But many people don’t realize they don’t need the fastest, most expensive computer with the most “extras”. In fact, if you are already using an older computer, even the least expensive new computer will be a big upgrade. If you don’t know a lot about computers, you can learn a lot by shopping around. Ask lots of questions, compare prices, compare features, then find the best price. Shop at your local electronics store, and look for the best deals online. You’ll be surprised at how much money you can save by shopping around!

2) Install your own “extras”

Many computers you will find in a store have a lot of extra software already installed. While this is convenient, it is not always the best way for you to save money. Also, while many of these extras sound good, you don’t always need them. You can often find better deals by shopping around separately for your own software extras (such as a word processor, anti-virus, popup blocker, spyware removal, games, etc). And some of these you can get for free. So before you buy the “fully loaded” computer, ask yourself if you really need all the extras, then shop around to see if you can buy a scaled down computer - and get the extras yourself for much less!

3) Don’t buy extended warranty

If you are not a computer “techie”, the extended warranties offered by the computer retailers often sound like a good idea. After all, who wants to be bothered paying for service on a computer after you buy it. But keep in mind that most computers come with a warranty, and most computer problems will either happen at the beginning (when you still have the warranty in effect) or much later (when it might be cheaper to buy a new computer). Technology changes very quickly these days. So consider whether or not it’s worth the inflated price of the extended warranty. And, if you really feel you need the extended warranty, then ask to purchase it at a lower price. Not all retailers will negotiate on the warranty, but some will. And whether you buy the extended warranty or not, make sure you back up all your files periodically, just in case!

If you have an unlimited budget, consider yourself lucky. And if you do business on the computer, make sure you get what you need, while trying to keep the price down. At any price, buying something that does not fit your needs is not a good deal.

Hope you find these tips helpful, and happy computer shopping!

About the author:
Kris Bickell is the owner of Hi-Speed-Internet.com, a helpful site for consumers comparing high speed internet services. For information on high speed DSL, Cable, and Wireless Internet, visit: http://www.Hi-Speed-Internet.com,and sign up for the free email course “5 Simple Ways To Increase Your Computer Speed”. © 2005 Hi-Speed-Internet.com